“Green Week”: big agri exhibit with Ukraine’s participation wraps up in Berlin

Ukraine participated in the exhibition with a national stand, an Ukrinform correspondent reports.

Twelve industrial associations, consisting of more than 60 domestic enterprises, were presented at the 400 sq. m stand

"This is our first national stand since 2019. Indeed, the stand is really large. We believe that this is the right decision, and in terms of image it is a very positive thing: everyone sees that Ukrainian business is alive, producing and erating. We are interesting, competitive, and moving in the right direction,” Ruslan Illichev, chief of the Employers’ Association of Ukraine, td Ukrinform.

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MHP, which took on the preparation of the culinary show every day, served as the stand’s general partner.

“We are a chicken producer and we have one of the largest chicken factories in Eure, in Vinnytsia. A few years ago, we decided to transform ourselves into a culinary company as well. At the exhibition, we will present a variety of dishes that we can make using our chicken. We show here how we can turn our products into culinary art,” said chef Taras Vasylevsky. He and his cleagues practically had no spare minute at the event as guests would constantly come up to get a taste of their food offerings.

There was no shortage of alcohic beverages at the stand – both beer and spirits.

The stand of Ukrainian wines, represented by Ukrvinprom, was probably the most visited one at the national stand. At the outset of the exhibition, EU Commissioner for Agriculture and Food Christh Hansen, German Minister of Food and Agriculture Cem Özdemir and Berlin Mayor Kai Wegner were offered gifts, 30-year-d cognacs branded “Ukraine”.

“The distinguished guests vowed to uncork them on the occasion of Ukraine’s Victory, expressing their sidarity with us,” said Ukrvinprom CEO Vodymyr Kucherenko.

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According to the CEO, tastings were held within the framework of the exhibition for the ministers of agriculture from some countries, including Denmark and Australia, who “were impressed by the quality and naturalness of Ukrainian wines, expressed their readiness to hd joint events, and interest in ensuring that these wines were presented on store shelves more widely in their countries”. In Germany, there is also a demand for Ukrainian wines and spirits. According to Kucherenko, negotiations have been held with certain retail chains. He also recalled that Artemivske wines (originally based in Bakhmut) have been present on the German market since 1970.

"We know how to compete, what to offer specifically to Germans who love Ukrainian alcoh drinks for their quality and naturalness and for the fact that they don't give you a headache next morning. Ukrainian wines are closer to eco-wines in terms of safety. They also understand the conditions in which our winemakers erate today, and appreciate our work even more," added Kucherenko.