Main points
- Netflix is raising subscription prices by $1-2 starting March 26.
- The price for the Premium plan will increase to $26.99 per month, while the Standard plan will cost $19.99.
Netflix has changed its prices / Photo Unsplash
Netflix is raising prices for all subscriptions by $1-$2. The price increase applies to both new and existing subscribers.
How will Netflix prices increase?
Prices will increase starting March 26, as MacRumors reports.
The prices in particular will be as follows:
- subscription with advertising – $8.99 per month (instead of $7.99);
- Standard rate – $19.99 per month (previously $17.99).
At the same time, the most expensive Premium plan now costs $26.99 per month (previously, its price was $24.99).
Please note! The price for adding an additional user also increases by $1.
New users will see the updated prices now, while existing subscribers will see the changes in the coming weeks.
They will be notified one month before the new tariffs are applied,
– the material says.
As Morning Brew notes, the price of a standard Netflix subscription without ads has increased from $7.99 in 2011 to $19.99 in 2026. That is, we are talking about a 150% increase in 15 years.
MacRumors points out that at $27 per month, Netflix's Premium plan is the most expensive standalone subscription to the streaming service .
Important! At the same time, there are no changes to subscriptions, except for the price.
What else should you know about Netflix?
- Paramount increased the price of Warner Bros. shares. At the same time, Netflix refused to exceed this offer. Netflix executives explained that the deal was no longer financially attractive.
- In particular, Netflix earned $1.5 billion from advertising in 2025. These figures were achieved thanks to the growth in subscriptions to streaming video with advertising.